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The Return of Mr Salty
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The Return of Mr Salty

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Retroist
Apr 13, 2007
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The Return of Mr Salty
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I have to confess – I've always had a soft spot for mascots, especially when it comes to snacks. And in the world of pretzel mascots, there’s only one true legend: Mr. Salty.

Now, I’ll admit, I still indulge in the occasional bread knot, but there was always something missing. Munching on those pretzels left me feeling, well, empty and alone. But fear not, for those days of solitude are no more. Mister Salty has made a grand return!

Picture this: I’m strolling through the aisles of my local Safeway, and there he is – Mr. Salty, gracing not one, but two products! The first offering was a small snack container of pretzel twists. They were good, sure, but lacked the elegant length of the classic Mr. Pretzel. It felt like a missed opportunity, almost like the branding had gone astray somewhere.

But then, my friends, there’s the second delightful surprise. Mr. Salty has found a home in the Nabisco Mixer. Classic Mr. Salty Pretzel sticks, generously scattered throughout the mix. Now, that’s what I call a comeback. It might be a small one, but hey, who knows what the future holds?

In the grand scheme of things, it might seem like a minor return for the Salted One, but to me, it's a reason to celebrate. A taste of nostalgia, a hint of the past, all wrapped up in those familiar pretzel sticks. Mister Salty, you’ve been missed, and your return has certainly made this snacker's day. Here’s to hoping for more salty adventures in the future!


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