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In 1977, the New 64 oz Pepsi was THE BOSS
Our era is pretty darn interesting, if you ask me. Nowadays, I can stroll right into any old convenience store and snag myself a massive 64 oz fountain drink, just for one person. Can you believe it? But you know, things weren't always like this. I can actually recall a time when 64 oz was considered quite the hefty serving. Yep, there was a point when soda pop felt like it was almost a rare gem.
When I was a bit younger, we used to have soda pop delivered straight to our doorstep for a spell (until that company bit the dust). This meant we missed out on almost all of those size increases that happened in the seventies and eighties. By the time we were making trips to the store for soda, those bigger sizes were already old news to everyone else.
Now, don't get me wrong, I had heard about these mega-sized sodas from visiting friends' houses, but for my dear old mom, it was like a bolt from the blue. She was insistent on picking up soda in 32 oz sizes or even smaller. But you know what they say, change is inevitable. So, lo and behold, the price of a whopping 64 oz Pepsi dropped like a stone. Unfortunately, this also resulted in her having a kid (me, in case you haven't figured it out yet) who guzzled down way more of that sugary stuff than he probably should have, no matter how hard she tried to put a stop to it.
I had no idea that Pepsi tried to coin the term, “The Boss” as a size. But I am all for it and next time I am making a shopping list for myself I am going to put down, “1 Boss of Pepsi”