When you are a Lemon/Lime soda in a world dominated by colas, you need to take some chances. That is exactly what 7 Up did when they released 7 Up Gold in 1988. The unusual concoction wasn’t a cola, but it also wasn’t what people expected from 7 Up. So ultimately it didn’t find its place in the very competitive soda pop market. Let’s take a look back at the release and rapid fall of this unique beverage.
Remember 7 Up Gold?
Remember 7 Up Gold?
Remember 7 Up Gold?
When you are a Lemon/Lime soda in a world dominated by colas, you need to take some chances. That is exactly what 7 Up did when they released 7 Up Gold in 1988. The unusual concoction wasn’t a cola, but it also wasn’t what people expected from 7 Up. So ultimately it didn’t find its place in the very competitive soda pop market. Let’s take a look back at the release and rapid fall of this unique beverage.