I was one of those kids who loved a good catchphrase. Even if I had no use for the product or didn’t even like it, if it had a decent catchphrase, odds are you could find me parroting it to no end. Starting in the 1970s, 7 Up hired Trinidadian-American actor, Geoffrey Holder to be the voice of the uncola. And what a voice! Holder’s deep accented voice could stop you in your tracks and his natural charisma worked perfectly in short commercials.