Pac-Man Vitamins Commercial - Fred Savage

1983 Pac-Man Vitamins Commercial With Fred Savage

Friends, I think it’s safe to say that many of us can fondly recall the likes of Flintstones vitamins from when we were kids – heck, it’s still being produced by Bayer. But do you remember that even Pac-Man got into the multivitamin game? Which considering he is a character that ingests power pellets to become stronger – it really made a whole lot of sense. Interestingly enough the Pac-Man vitamins came in two different versions – one for children over four years of age and then a preschool offering. I say this not because I somehow remembered this vividly but I was lucky enough to come across an original standee for Pac-Man vitamins that pretty clearly states that fact!

In my youth I was most certainly proud to call myself a Flinstone’s Kid – but as I’ve shared in the Diary podcasts and on this site, the video game craze bit me early and hard. So when I learned there were Pac-Man vitamins you can bet your bottom dollar that I was constantly planting the suggestion in my Father’s ear. The kicker is we couldn’t find any on the shelves of our local stores at the time – there were plenty of the Flinstone variety – but I was bound and determined to get my hands on the Pac-Man multivitamins. In the end it wasn’t located at any of our local Wal-Mart or grocery stores but through a local drug store. I believe that Pac-Man vitamins hit the market in 1983 which means the Pac-Man animated series had already been going strong for nearly a year. Which is why when I ate a vitamin every morning I puffed up my chest and flexed my muscles and proclaimed “Pac-Power!”.

At the time of this 1983 Pac-Man vitamin commercial – Fred Savage was around the tender age of seven years old. That doesn’t mean however he didn’t bring the thunder, cheerfully telling Fred goodbye and giving a hello to Pac-Man as the multivitamin of choice. I think it’s fair to say that this ad comes out swinging at Flintstones vitamins – with the Mother in the ad pointing out that the competition was made up of over 70% sugar. Obviously our favorite caveman from Bedrock proved he had the staying power with Namco’s iconic video game character getting a dreaded game over in the children’s multivitamin market.


VicSage

Editor at Retroist
Searching through the alleys for useful knowledge in the city of Nostalgia. Huge cinema fanatic and sometimes carrier of the flame for the weirding ways of 80s gaming, toys, and television. When his wife lets him he is quite happy sitting in the corner eating buckets of beef jerky.

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