Here is the truth, friends. I was born in the wrong time period. I love the films, music and style of the ’30s and ’40s. Which naturally is why I am a fan of Chester Gould’s Dick Tracy. Of course that also meant I was excited about the 1990 big screen adaptation too. With the popularity of 1989’s Batman it is easy to see why McDonald’s was ready to jump on the bandwagon. In this case with the Dick Tracy crimestopper game!
[Via] Keith Richardson
My love for Dick Tracy was thanks to my Junior High School library. Not only did they have a collection of Superman newspaper strips. It also contained a tome featuring the early adventures of the legendary detective. It not only surprised me by how incredibly violent the strips were. But in addition I learned my favorite of Tracy’s Rogue’s Gallery was The Brow!
By the time the 1990 big screen film was being released I had already been wearing a fedora and trench coat. Of course you can imagine in High School when the Dick Tracy trailers started popping up – I was the butt of many a joke. Where my fellow classmates found much to ridicule about the then upcoming film. I on the other hand was getting more and more excited by each trailer and TV spot.
[Via] Jake Rutigliano
The Dick Tracy crimestopper game was a scratch-off offering from McDonald’s. Multiple cards were offered and in all honesty I didn’t play them all. However I can certainly tell you that I won a bit of free food from the game. I will get to that in just a second. First, a huge thank you to Zannaland for these scans of the Dick Tracy crimestopper game cards. As you can plainly see, the goal was to scratch off the single winning box. Although having said that there was a box that would give you a clue too.
If you didn’t win the first part of the scratch-off game. There was at least the second portion, the mug shot game. You would go into your local McDonald’s to see which of Tracy’s rogues was on display at that time. If you had a match – the prize was yours.
These scratch-off cards offered various scenes from the film, although with some artistic licenses. I mean you won’t find Pruneface at the card game in the film. In the 1990 movie it is the Brow, Rhodent, Shoulders, Little Face, and Stooge Viller.
Here is an amazing thing about these McDonald’s television commercials. They featured some of the actual actors from the film. Such as Chuck Hicks as the Brow, Neil Summers as Rhodent, as well as Jim Wilkey as Stooge Viller.
McDonald’s Dick Tracy crimestopper game wasn’t the only reason to be excited for the 1990 film. You also had the MTV contest!
[Via] Michael Elser
Oh, I forgot to tell why I won so much food in the Dick Tracy crimestopper game!
Although I certainly doubt they would be so accommodating today. When the game started at my local McDonald’s I asked if I could have some extra game cards. The young lady working thought about it for a second then handed me about 35 of them. Maybe it was the the hat and trench coat that did the trick?
[Via] Pedro Benetone