Cool People know the viscosity of their Heinz Ketchup

In the 1980s, Heinz did a bunch of commercial that embraced the slowness of their ketchup as it poured from the bottle (in an age before store available squeeze bottles). In this classic “diner ad”, a too cool for school guy shows everyone just how what a ketchup wizard he is by immediately tipping the bottle over after ordering his burger in a nightmarishly brightly lit diner. Will it make it in time? Will he impress the old couple and the waitress? With his denim jacket and winning smile, you better believe he will.

Is the fry cook in cahoots with him? He has a very knowing smile.

ketchup-wizard

Follow

The Retroist

Editor/Podcaster at Retroist
The Retroist is like a BBQ on a bun without the bones. You're only human daddy. Chomp!
Follow

Latest posts by The Retroist (see all)

Never Miss an Episode

Stay up-to-date on the latest from the Retroist Podcast. Sign up and receive email notifications when there's a new episode of the Retroist Podcast or when we launch new podcasts.
* indicates required

Leave a Reply

This site uses Akismet to reduce spam. Learn how your comment data is processed.