The Classy Sachs Prima Moped

This ad for the Sachs Prima Moped is from 1980 and as you can see, they are still working the whole disco thing. What I love about this ad, is this is a photo. So this is a disco set with the blinking floor and lights and they brought a guy in wearing a white suit and had him actually pose behind a moped. Logistically this must have at least taken days to set up and they had to hire and cast the guy.

I wonder how many poses he had to do or was it just one shot and PERFECT?



The Retroist

Editor/Podcaster at Retroist
The Retroist is like a BBQ on a bun without the bones. You're only human daddy. Chomp!

Latest posts by The Retroist (see all)

Leave a Reply

This site uses Akismet to reduce spam. Learn how your comment data is processed.