Let Late 1970s Taco Bell put a Smile on your Face

enchirito

The highlight of this commercial? The delicious looking enchiritos in their aluminum trays just waiting to be eaten. I have heard tell of this Taco Bell enchirito, but I have yet to have one. Did you know the enchirito was created as part of a contest held by Taco Bell and that the 16-year-old kid who invented it received a whopping 25 dollars? So when next you dig into one of these (if they bring them back or you are bold enough to order them off menu), you can thank Robert McCrea for his magnificent creation.

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The Retroist

Editor/Podcaster at Retroist
The Retroist is like a BBQ on a bun without the bones. You're only human daddy. Chomp!
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