What is a Hee Haw Deal??

This is the entire ad, with no reference to what a Hee Haw deal is? I thought the Hee Haw was the sound a donkey makes, so this is a donkey sound deal? Is it a reference to the show? It is so confusing? Anyone care to speculate on what a Hee Haw deal might be?

Okay, I was informed by someone who is a lot more observant then me, that the this is a direct reference to the show and that I should have read his overalls. Which I did not do. I am still not sure what a Hee Haw deal is (how deep a discount do you get by mentioning the show) but I now understand what they are referring to.



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