Even back in 1973 people had sense enough to hire Morgan Freeman to sell their products. Their is just something about the man’s voice that make you want to believe what he is saying. Knowing this, the ad people selling Listerine just had him ramble on about how horrible it tastes knowing in the end you would still buy it. They even tried to make the commercial ludicrous by having this discussion about mouth wash on top of a telephone pole, that’s how confident they were in his ability to sell.
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