Pole Position – Anti-Yuppie Commercial

I am not sure if this is a video game commercial for Atari’s release of Pole Position or a statement against Yuppie culture in the 1980s. My whole time in the 1980s, I never met a person that came even close to what people caricatured as Yuppies. So I always assumed they came from exotic place, like California. Whatever the message of this ad, it is a great piece. I love when that hand comes down and picks up the car.



Garry Vander Voort

Editor/Podcaster at Retroist
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5 thoughts on “Pole Position – Anti-Yuppie Commercial

  1. You may be right about Yuppies coming from California… The real life racing snippets in the ad were shot at Laguna Seca, near Monterey

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