DEVO is, as always, trying new things. Not just with their music or videos now, but also with their marketing efforts. I have heard of bands sharing their music before the official release of their album, but I don’t recall a band letting their fan decided which songs will be released on that album. This is exactly what DEVO is going with their new DEVO Song Study.
Not only does the song study offer a sample of all the songs on the new Album (as you can see above), but now you can listen to another song its entirety. That’s right What We Do now joins Fresh as a NEW AND COMPLETE DEVO SONG that can be listened to online!
Here is the official release from DEVO Inc:
Friends and consumers from all walks of life,
The time has finally come.
DEVO Inc., and it’s musical division DEVO, are in need of your help.
In an effort to comply with the growing need for appealing sonic products in the mass market, we have officially launched the “Devo Song Study” to collect data regarding which of our current roster of recorded material is most appealing to you, the general public. Currently the band has created 16 new songs, which, at the request of corporate leadership, must be narrowed down to 12 for the official album release.
This interactive test will gauge your exact opinion on matters of musical taste and is the latest technological wrinkle in facilitating DEVO’s ongoing mission to appeal to everybody. We need you, the harrowed content consumer, to determine these final 12 songs. And we assure you that any measured contribution to this cause is time well spent, and enables a freedom of choice that was foretold long ago.
Please participate in the “Devo Song Study” by going online to:
You are the key to a more appealing tomorrow for all of us.
Duty now for the future!
COO of DEVO Inc.
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