We are having an unseasonably cool August in the Bay Area. That’s fine with me. With the cool temperatures and the recent Yankee Candle Halloween releases, I’m able to convince myself it is Fall, my favorite time of year. Yet the cool temperatures did bring up a fairly emotionally-charged memory as I was walking the trail the other day, a memory about Country Time Lemonade commercials.
Country Time Lemonade had two ad campaigns that I remember. The first featured the charming and wacky exploits of a character named Grandpa who just loved his Country Time Lemonade. The hook of this campaign (besides Grandpa)was the upbeat jingle “Country Time, Country Time, tastes like that good old fashioned lemonade”. Here’s a few samples:
Following this (I think) was a more subdued campaign in which an unseen narrator lauded the blessings of summer over top of pictures summertime scenes and nostalgic music. In one of these (which I can’t find) the narrator talks about how the summer is coming to an end and there are just a few days left to enjoy Country Time. Being an adult lover of Autumn, that idea doesn’t bother me so much, but as a tween who loved summer break, it was heartrending. Here are a few other examples of this one:
Again, these commercials don’t affect me the way they used to. I’m quite happy to see summer go, and I don’t think the “memories” I’m making during that season are any better than the memories I’m making any other time. Still, I remember when I used to see these commercials in heavy rotation during summertime afternoon TV viewing or while watching USA Network late and night, and I was struck by a sudden desire to soak up all the goodness I could during the summer season. That and a sudden desire for a glass of lemonade.
As a kid I would spend a lot of time in the summer up my Uncle’s house in upstate New Jersey. He lived in a very wooded area with trees and abandoned farms and railroad tracks for me and my cousins to explore. It was a pretty awesome time, even in the stifling New Jersey summer heat. Luckily he also had a built in swimming pool which was pretty awesome, but when that failed we could always count on my Aunt to break out the Slush Muggs. Which if you are not familiar are muggs you put in the freezer and when you add liquid to them, it turns them into a delicious icy slush. Every summer I still like to crack open my mugg, pour me some Hawaiian Punch and dream of the endless summer days I spent up in what my Uncle liked to call “god’s country”.
When I took my daughter to Target last night, I had no idea that we would be walking through a giant Bomb Pop!
Rarely do advertisements or store signs have any affect on my shopping habits, but I’ll admit — after walking in between these two giant Popsicles I had Bomb Pops on the mind, and I did leave the store with a box in hand.
Kids have been enjoying Bomb Pops every summer since 1955, when they were invented. I was going to take a picture of my daughter eating hers, but it was gone so quickly that by the time I found my camera, it was gone! I tried searching Google for a picture of a kid eating a Bomb Pop, but I found this picture on Afomo’s Blog instead and it was so sad that wanted to share it.
A melted Bomb Pop is a sad Bomb Pop.
It’s summer, and it’s getting hot, and it’s time to choose your backyard, non-kiddie-pool, water-based entertainment. Will it be…
The classic Slip ‘n Slide (from WHAM-O!):
Or the upstart, the challenger, the super-fancy slide/pool combo with the instructional jingle, Crocodile Mile:
Of course, there’s also the forgotten off-brand wild-card, Wet Banana, the one that basically a Slip ‘n Slide with a banana-shaped plastic sprinkler:
Who ya got?