Even now, I think these commercials are pretty bizarre.
While packing up the kitchen, I ran across these old Empire Strikes Back mugs from my childhood.
Deka released a series of these mugs back in 1980. I have a set of what I would call “the good guy” mug, which has pictures of Luke, Leia, and Han Solo on them.
Deka released at least two other mugs at the same time. One (the “bad guy” mug) contained pictures of Darth Vader and Boba Fett. The other one had pictures of Chewbacca, R2D2 and C3P0. There was also a matching cereal bowl, but the last time I remember seeing it the dog was drinking water out of it.
Although they don’t have any currently in stock, you can check out pictures of all the various Deka mugs and bowls at CollectorsGalleryOnline.com.
I have no idea why Borden’s Elsie the Cow mascot is not more popular. Maybe we were just big milk fans in my house, but we had a bunch of Elsie stuff lying around. Mostly glasses and mugs and certainly nothing as awesome as this vinyl bank. Elsie says, “Save your money for Milk.” The bank is currently being sold at Hake’s and I think would look great in any retro kitchen. If you need to build on the theme, Hake’s has a bunch of Elsie stuff for sale.
According to Hake’s:
4” round base by 9.5” tall. c. 1950s. Vinyl figural head of smiling Elsie with accents on eyes, eyelashes, mouth, daisy necklace. Original plastic plug trap. Back of base has Borden Co. copyright mark in reverse image as made.
Elsie the Cow Head Bank [@] Hake’s
Borden’s advertising must really work, because I only have very positive impressions of them and honestly who does not love Elsie the Borden Cow. I am not surprised though I just found out the other day that I actually drank the evaporated milk out of a bottle when I was a baby, so I guess my indoctrination started at an early age. In fact my brand loyalty is so strong that almost during every food holiday, when I go shopping, I buy a can of milk and bring it home and never use it. So if you look in my pantry i have nearly 20 cans of the stuff. I need to start baking more.
I used to run around the house singing this song by the milk council’s version of Adam Ant. That’s right, I was just that cool.