Johnny Hero was a thirteen inch tall figure produced by Rosko Industries for Sears. It was basically a sports figure that could be fitted with various team uniforms. Several sports team uniforms were made for good ol’ Johnny, including the Washington Redskins and other NFL and AFL teams as well as MLB teams. The uniform kits included plastic helmets and were printed in team colors. Later on Johnny was repackaged as Olympic Hero.
As you can see in this Johnny from Hake’s, when you got your Johnny he came with a snappy red uncomfortable looking track suit.
Love the cover on this premium Mickey Mouse book from Hake’s. The 16 page book was published in 1939 and was given away back then as part of a shoe store giveaway. The cover is just wonderful and if it did not have the “with Mickey Mouse”, it would make for a wonderful Christmas card. Definitely worth checking out if you are a Disney fan.
I had a punchable Shmoo as a kid. Not sure where I got it, but I know my Grandmother really got a kick out of it. I always wondered why until I realized that Shmoo was a character from the late 1940s. Shmoo was like a force of nature when he came out and products appeared on the shelves. Amongst those products was this unusual Shmoo Soap that is being sold on Hakes with its original box.
For those who are more familiar with 7 Ups more contemporary mascot, here is a little background on good ol’ Freddie. Fresh-Up Freddie was the rooster mascot for 7 Up in the late 1950s. In his ad campaign, he gave viewers lessons about how to plan successful parties and picnics by having a plenty of 7 Up on hand.
The commercials were produced by Disney, giving the character that specific Disney look of the time and when you see the commercials and character, the Disney influences are apparent. Freddie was a crossover between Panchito Pistoles, the rooster and Aracuan Bird from The Three Caballeros. He was voiced by cartoon voice and Disney legend Paul Frees.