Back to the Future II holds some very vivid memories for me. I can certainly recall the excitement at my High School from my fellow students as the November 22 release date crept closer – although that also had a bit to do with the Thanksgiving vacation too.
Of course it didn’t help that Back to the Future II was heavily involved with all manner of cross promotional advertising and merchandising like with Pizza Hut. You know, the Solar Shades inspired by the movie?
Some of the Pizza Hut ads for Back to the Future 2 didn’t even make those Solar Shades the main focus…I still want a pair of them though. Even back in 1989 I smiled at that girl’s comment about the two guys looking 80s – I think I knew somehow that fashion would never get better than that for me.
What do I remember most about Back to the Future 2?
There are a couple of things that stood out as my Father and I were watching it on opening weekend:
Whoa! Jennifer from the first film has been replaced by Adventure In Babysitting’s Elisabeth Shue!
Things got quite a bit darker in Back to the Future Part II!
Our fellow audience members seemed none too pleased that the conclusion to the Back to the Future saga would be finished in a third film and set in the old west.
When I say they were not pleased I mean many, many of them were booing as they walked out of the auditorium. For quite a while, at school especially it seemed like I was the lone defender of Back to the Future II but eventually it seemed like people’s attitude towards the film changed.
Didn’t you mention something about a Back to the Future II battery-powered car?
Yep. I was and still am a huge fan of the movie. Having said that – somehow the knowledge that Action Products released as a 1989 Toys ‘R’ Us exclusive – a battery-powered DeLorean escaped my attention.
Not that I was of the age category that could have driven it without breaking it. That doesn’t mean I couldn’t have picked up that radio controlled car though!
I am absolutely astonished they added a Mr. Fusion!
These images by the way come courtesy of a 2010 post from io9 who seem to have obtained them from the always awesome Branded in the 80s site.
Towards the end of 1989 I had already witnessed the glory of Tim Burton’s vision of Batman as well as Spielberg’s epic Indiana Jones and the Last Crusade…but then, and if I remember this correctly, on Entertainment Tonight one evening I learned that Back to the Future II was headed to theaters in November. I couldn’t believe it. Finally a sequel to one of my favorite movies from 1985…I wouldn’t be this excited for a sequel again until Tron: Legacy!
I remember talking to my friends at school the next day…what would the movie be about? Obviously it had to do with Marty and Jennifer’s kids, right? Like many times in my life I quickly came to the realization that my friends could never get as excited as I did over movies and they certainly hadn’t spent as much time thinking about the possibility of future stories as I had.
That is probably because while on Friday and Saturday nights they were going to the movies and on dates…while I stayed at home playing my NES and watching movies. Hm, I don’t think much has changed actually.
I couldn’t resist picking up the novelization of the movie when I saw it at a store in my neck of the woods, I tried to wait but I just had to have the answers. I wasn’t disappointed by what I read either and at the very least it prepared me for the “surprise” ending.
I vividly remember sitting in a packed theater watching the film and seeing all of these little watch lights shining, my fellow movie fans were realizing that either this was going to be a three hour movie or something wasn’t right with the story. Then the end of the movie came…quickly followed by the teaser for the third Back to the Future film. As the words “To Be Concluded…” were shown on the screen, half of the audience jeered while the other half clapped, but by the end of that teaser everyone was clapping. I wonder…if you were able to see it in the theater, how did your audience react?
A big thanks as always to the IMP Awards for that awesome poster image up top and to Cherokee Brave for uploading RetroJunk.Com’s trailer over on YouTube.
In 1989 Pizza Hut sponsored the film Back to the Future Part II. To celebrate the product tie ins, they offered a free pair of futuristic sunglasses, known as “Solar Shades” for $1.99, with the purchase of Pizza Hut pizza. I was very enamored of these glasses and lucky for me a Pizza Hut had just opened up in my area, so I got a pair (the two-tone -triangular one). Well, my enthusiasm was stifled pretty quickly by two things. One, they did not fit my large noggin, and two, when I did jam them onto my disproportionately large face, it was like drawing a target for any physical or verbal bully in a 12 mile radius.
So the Solar Shades went away, but never really left my memory bank. Whenever I watch Back to the Future Part II, I think about my enthusiasm for them and try to retrace where I might have stowed them. So far I have come up empty-handed.
Here are two commercials that mention the giveaway: