It’s July, so that means it’s probably Lobster Fest or Shrimp Fest at Red Lobster (it’s always one or the other, isn’t it?). Well it may be, but actually, it means it’s “Can Can” time at ShopRite.
I remember this being big in the ’80s when I was a kid—and I was not at all surprised to hear the radio spot for it just the other day. (If it ain’t broke…) The annual event started in 1971 as January tradition, then grew into a twice-annual stock-up sale on (you’ve probably guessed), yes, canned goods. (Though, contrary to the name, it also includes non-canned items as well. Boo!) The Summer Can Can, which runs in July, was added in 2002.
The catchy commercial jingle, set to a can-can tune of course, would boast a chorus singing the lyrics:
“Now, Shop Rite does the can-can
Selling lots of brands of everything in ‘Cans.’ Cans!
Today, it’s great to save some cash
So go to ShopRite’s Can Can Bash”
[then it would close out with:]
Now’s the time to shop at ShopRite’s Can Can Bash!
Now’s the time to stock up while the values last!”