Picky People Pick Peter Pan Peanut Butter

I have mentioned here on the site before that I come from a Jif Peanut Butter family. And though we rarely bought anything else, I could still sing and recite most of Peter Pan Peanut Butter jingles. This tongue twister one was especially great and doing them “street interview” style just cemented this commercial in my mind.

I do not think I had spoken “Picky People Pick Peter Pan Peanut Butter” since the eighties, but as soon as this commercial popped on my screen this morning it has all I have been thinking about. The world needs less “non-sequitur” style commercials and a lot more wordplay and tongue twisters in my opinion.

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The Retroist

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