Pete Rose loved him some Wheaties. They are what gave him the power and energy to always hustle. So if your Mamma ever wants to know what the big boys eat, tell her Wheaties.
I guess when I was a kid, Rose did not impress me that much, because I remember the lyrics to the song used in this commercial, except for the parts related to Pete Rose. Watching the commercial now, I cannot look away from Pete’s antics.