Back in the early 1980s, McDonald’s ran a promotion that pitted the fans of the Big Mac vs. its increasingly popular Chicken McNuggets. That’s right, it was Big Mac vs Chicken McNuggets Thunder Dome! Two food enters. One food leaves. In the end, it was the consumers who would decided which was the better food stuff. To pull people in they started by offering a buy one and get half-off on the second one of the one your choicee. This would eventually become a buy one get one free.
It was a great time to be alive if you were a Big Mac or McNuggets fan. I think we ate McDonald’s a lot during the buy one get one free phase of the game. In the end, the Big Mac was declared the winner despite the best efforts of McNugget loving fast food eaters like myself.