1950s Disney Television Advertising

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disneyland

Disney has been on TV for a very long time starting way back in the 1950s. If you had been around at the time and were a fan of Disney, these promos probably would have made your head explode. This bit of Disney magic was titled, “Disneyland” and really help sell Disney to a new generation. It aired on ABC at 7pm on Wednesdays.


2 Responses to 1950s Disney Television Advertising

  1. Badwolf says:

    It DID make my head explode. I have a treatise in a travel journal I kept (I have a family travel journal devoted exclusively to Disneyland, for Pete’s sake) in which I break down my love for Disneyland (I’ve never been to any other Disney resort. I grew up on the east coast, but never made it to Walt Disney World in Florida (may parents didn’t go for that sort of this and there were 6 kids in the family, so there you have it). I must have seen a commercial like this when I was a kid and it defined and cemented my vacation aesthetics for life.

  2. Max Power says:

    It was a total coup for Disney. ABC was still an upstart spinoff from NBC, and TV was such a new medium, that ABC was desperate for something to show.
    Walt Disney offered to provide a weekly show in exchange for providing an investment in the Disneyland theme park (which most people expected to be a money pit). Diney wound up with the opportunity to put on a weekly hour long promo for his theme park, so by the time it opened in 1955, the public was banging on the doors.
    Kind of amazing that he got paid to put infomercials on the air.

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