Read Atari Inc. – Business Is Fun

Atari Inc.: Business is Fun tells the true story behind the company and brand that was synonymous with ‘video games’ in the 1970’s and 80’s, told by the people who were there making history. Dominating both the arcade and home – and fueled by the public’s ‘obsession’ with technology, Atari pioneered high tech fun for a new generation. The ripple effect of Atari’s influence in technology and pop culture has resonated throughout the decades, and into the 21st Century. If your a fan of the history of this story company add Atari Inc.: Business is Fun by Mr. Curt Vendel and Mr. Marty Goldberg to your winter reading selection.


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4 thoughts on “Read Atari Inc. – Business Is Fun

  1. Kenneth Obester says:

    There are so many things wrong with this book, it’d be easier to list the things they got right. Let’s see, they spelled ‘Atari’ right.

  2. Scott Johnson says:

    LOL, “Ken” or “Zach,” anyone can make up a name and create fake commentary. The plethora of strong reviews would say otherwise.

  3. Steve says:

    As someone who worked at Atari and interviewed for their book, I’ve read it along with my workmates and the book is spot on accurate on all accounts.

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