Fruitopia, For When Crystal Pepsi Sounded Too Heavy

Back in the early ’90s, Snapple’s line of mostly-natural teas and juices were stealing market share from Coke. Coke responded with its own line of not remotely natural, super-sugary juices called Fruitopia. They tried to tap into the Snapple modern-hippie audience with trippy, psychedelic, ’60s-ish commercials, and crunchy granola-inspired names like “peaceable peach iced tea.”

Brian Boone

From the middle of nowhere in the Pacific Northwest, I contribute to the Retroist, write for trivia publications, and blog about music in a humorous fashion. I feel about "Back to the Future" the way you feel about "Star Wars." Also, I'm married and have a child (sorry ladies, orphans).

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