Enjoy a Bowl of Delicious Tr…Kix!

Kix: kid tested, mother approved. Kids liked them because if you squinted really hard at a full bowl, you could pretend that they were mega-sugary Trix (back when Trix were just unnaturally colored balls). Moms approved because they sadly had less sugar than your mean grandma’s house. This ad demonstrates that Kix is exactly the kind of cereal a befuddled dad would buy for his kids on the wrongful assumption it would make him cool. Oh, Dad

Kix

Brian Boone

From the middle of nowhere in the Pacific Northwest, I contribute to the Retroist, write for trivia publications, and blog about music in a humorous fashion. I feel about "Back to the Future" the way you feel about "Star Wars." Also, I'm married and have a child (sorry ladies, orphans).

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