Complete 1940 Sears’ Wishbook


Enjoy some really retro catalog action with this complete scan of the 1940 Sears’ Wishbook. Chock full of color images, its an amazing look at WWII American consumerism. One look at their toy selection and you can tell that kids back then had very powerful imagination.

One Response to Complete 1940 Sears’ Wishbook

  1. bri*YELL! says:

    oh my! this tickles me pink…what a lovely find :)

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